Marketing · The Built Environment & Supply Chain
Marketing
built
on how your sector buys.
I lead marketing for businesses across the built environment and supply chain — setting the strategy and delivering it. Because I’ve sold into this industry myself, the work is grounded in how its buyers make decisions.
Sector insight
Senior throughout
UK-wide
Tender & Bid Support
Brand & Positioning
Content & Social
Strategic Planning
Board Reporting
About
The Construction World Needs Different Marketing
Having sold into the construction industry myself, I understand how decisions are reached in this sector — who holds influence, how long the process takes, and what earns the trust that wins the work. That understanding shapes every brief, from a positioning strategy to a single campaign.
I also bring experience in consumer marketing, reaching the public directly — valuable when a supplier or service business needs to speak to homeowners and end users as well as the trade.
A background building and leading B2B marketing in the construction-technology sector · earlier experience across land, property and consumer marketing
My approach
Strategy meets execution
Board-level thinking, hands-on delivery
AMY DICKINSON
What I do
The complete marketing remit
01
Who you serve, what sets you apart, and why a buyer should choose you over a competitor. Clear direction, tied to the commercial results you need to achieve.
02
Website copy, case studies, email, lead generation and sales material — created with a clear understanding of what your buyers respond to, and when.
03
A considered, consistent presence on the channels that matter in this sector, so that when a buyer is ready to choose, yours is the name they recognise and trust.
04
Clear reporting on what is working and what is not, measured against the outcomes that matter to your business: enquiries, pipeline and work won.
How it works
Simple, Direct, Effective
No lengthy onboarding. No agency processes. Just straightforward marketing that gets results.
01
Discovery Call
We talk. I learn about your business, your targets, your pipeline, and where marketing can make the biggest difference.
02
Audit & Strategy
I assess what you’ve got and build a clear marketing strategy tailored to your business goals and the work you want to win.
03
Hands-On Delivery
I execute the plan myself. Content, bids, social, campaigns — whatever it takes. You deal with me at every stage.
04
Win More Work
Stronger pipeline, better tender hit rate, growing reputation. Marketing that you can measure in contracts won.
Why work with me
Senior expertise, applied directly.
You work with the person leading the strategy and producing the work. That means clear decisions, quick turnarounds, and marketing shaped by a genuine understanding of your business and your market.
How it works
Most clients work with me on a retained basis — an agreed amount of marketing time each month, adjusted as the work requires. Some engage me to set a strategy and hand it over; others want a steady hand on delivery. The arrangement flexes to suit your needs without the commitment of a permanent hire.
Who I work with
Businesses that supply, service and sell into the built environment — building products and materials, M&E and HVAC, building services, merchants and distributors, logistics, and the software companies selling into the sector.
From the blog
Construction
Marketing Insights
Practical advice on winning work, tender strategy, and marketing for construction SMEs.
There’s no shortage of marketing advice. There’s a serious shortage of advice written with construction businesses in mind. This is the guide that fills that gap.
— 7 MIN READ
Let's talk
Ready for marketing
that keeps pace?
If you run a strong business in the built environment or supply chain and your marketing is not keeping up, let’s discuss what is possible.
Or call Amy directly on 07708 774390 · amy@dickinsonconsulting.co.uk